Advertising agencies in Azerbaijan
If you want to know which advertising companies perform in Azerbaijan and which one is better to work, then this post will be useful for you.
It to exaggerate, “advertising in Azerbaijan=advertising in Baku”. Of course, it is possible to advertise in regional TV channels, to use some OOH carriers in other big cities, but more than 95% of budget is spent in Baku, capital.
There is not possibility to target people living in non-Baku areas in digital.
Creative services, indoor advertising, non-standard executions – almost everyhting is concentrated in Baku or implemented in capital for nationwide scale.
The first advertising agencies in Baku began to work in the 1st half of 2000s. Mainly they were consisting of small teams which did everything: no specialization, no competitive advantage, just doing whatever client wants:-) But later there were some shifts towards to specilazation during competition. Anyway, advertising market still is “wild”, especially during the pitches (tenders) in Azerbaijan it is seen obviously.
Agencies’ split by services
1) Full service agencies: media-placement, BTL, creative, strategic communications, consulting etc.
2) Specialized agencies:
Split by quality
No words. Just belowed pyramid explains everything:
There are business directories where addresses and contacts of all ad agencies are listed. But to find companies which can execute really effective advertising solutions in good level is not easy.
well, then what about our us? we are ROI agency mainly focused in digital communications and e-solutions. But we have great experience, close relationships (in Azerbaijan it is one of the keyfactors in business) with suppliers and therefore can offer many services. Also, as outsource audit company we can help to build pitches, evaluate results and consult.