Search marketing in Azerbaijan
Search advertising is considered as the most efficient and conversion-driving way of online-marketing. Search engine marketing or SEM was not used in Azerbaijan actively, therefore it has niches and we strongly recommend to use it. Competition is weak, CPC is lower and DOFAMIN can help you. What you need else?:-)
What you should know about contextual advertising (despite it is not the same as search advertising, in Baku we are used to) in Azerbaijan market?
– Google is the main player
– Yandex can be considered for some categories
– Bing, Mail.ru,Yahoo etc.are not demanded or available.
In most cases usage of just Google is sufficient.
Paid search sounds good. But what must be considered?
- National Əə symbol of Azerbaijani alphabet is not supported at Google Adwords.
- In Azerbaijan you can use longer title and text copy. Very good, isn’t it?
- Due to low interest (most advertiser even do not know how it is done), huge opportunities are available.
If you want to use search engine marketing in Google for Azerbaijani population, just send to us about your want.
